Tools are an extension of our hands, and as such, they should be versatile, quick and intuitive. A lot has changed between the print era of offset presses and the digital era of cross-platform screens. Developers have attempted to adapt our tools, but Sketch is perhaps the most successful app.
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Copywritting your life’s content
In the foreword to the gorgeous new book Start Me Up!: New Branding for Businesses, from Gestalten, designer Anna Sinofzika mentions of the idea of a “curator-consumer.” You’re likely familiar with this type of shopper (heck, in some form or another you.