Tools are an extension of our hands, and as such, they should be versatile, quick and intuitive. A lot has changed between the print era of offset presses and the digital era of cross-platform screens. Developers have attempted to adapt our tools, but Sketch is perhaps the most successful app.
Copywritting your life’s content
In the foreword to the gorgeous new book Start Me Up!: New Branding for Businesses, from Gestalten, designer Anna Sinofzika mentions of the idea of a “curator-consumer.” You’re likely familiar with this type of shopper (heck, in some form or another you.